Despite what many analysts have predicted, sales channels are an important part of the software as a service (SaaS) business model. This is especially true in the enterprise market where the complexity and length of the sales cycle, combined with services that are usually required during the implementation, make web-based sales impractical.
There are more routes to market for SaaS solutions […]
Many developers don’t realize that their product architecture actually impacts the type of agreement they enter into with their end-user clients.
With on-premise software, the end-user license agreement (EULA) is necessary because the right to use the product is being transferred to the end-user. Neither the product nor the IP are being transferred – simply the right to use it.
If you […]
Even though data breaches, system hacks and Cloud security issues are almost becoming the “new normal,” if your Cloud-based technology/solution falls victim to any of the above – life for your company will quickly become anything but normal.
Layer on top of that the many regulations now being imposed by governments throughout the world and, well, offering Cloud solutions all of […]
The Holy Grail of customer support is to have it fully automated, with little or no human interaction, but that’s not usually practical or desirable for many solutions. Good customer support usually goes hand-in-hand with customer satisfaction – and in the SaaS world where user renewals are critical – figuring out the “right” level of support is important.
Customer support programs […]